Privacy Policy

Blackstone London

This Privacy Policy describes how Blackstone London (“we”, “us”, or “our”) collects, uses, and protects your personal data when you visit our website, place an order, contact us, or interact with us through other channels, including social media.

“Personal data” refers to any information that can be used to identify you directly or indirectly.

WHO WE ARE

Blackstone London is a fashion brand operating online and serving customers internationally.
We act as the data controller responsible for processing your personal data in accordance with applicable data protection laws, including the General Data Protection Regulation (GDPR).

Company details:
Blackstone London
Email: info.blackstonelondon@gmail.com
Website: https://blackstone-london.com

PERSONAL DATA WE COLLECT

We may collect and process the following categories of personal data:

  • Contact details: Name, billing and shipping address, email address, telephone number

  • Account & technical data: IP address, browser type, device identifiers, location data, pages visited, session duration

  • Order & payment data: Products purchased, order history, delivery details, payment method and transaction status

  • Communication data: Emails, messages, or inquiries sent to our customer support or via social media

  • Marketing preferences: Subscription status, consent records, and communication preferences

  • Social media activity: Interactions with our brand content on third-party platforms

  • Cookies & tracking technologies: As detailed in our Cookie Policy

PURPOSE AND LEGAL BASIS FOR PROCESSING

Purpose Legal Basis
Order fulfillment, payments, and customer support Contract performance (Art. 6(1)(b) GDPR)
Marketing communications Consent (Art. 6(1)(a) GDPR)
Website analytics & service improvement Legitimate interest (Art. 6(1)(f) GDPR)
Fraud prevention & platform security Legitimate interest (Art. 6(1)(f) GDPR)
Legal and tax compliance Legal obligation (Art. 6(1)(c) GDPR)

Our legitimate interests include improving customer experience, ensuring platform security, and optimising website performance while respecting your privacy rights.

MARKETING COMMUNICATIONS

We will only send marketing communications if you have explicitly opted in.

You may unsubscribe at any time by clicking the unsubscribe link in our emails or by contacting us at:
📩 info.blackstonelondon@gmail.com

COOKIES

Our website uses cookies and similar technologies to:

  • Enable essential website functionality

  • Analyse traffic and user behaviour

  • Personalise content and offers

Non-essential cookies are used only with your consent via our cookie banner.
You can manage your cookie preferences through your browser settings or our Cookie Settings page.

For more details, please refer to our Cookie Policy.

HOW WE SHARE YOUR DATA

We do not sell your personal data.

We may share your data with trusted third parties only when necessary, including:

  • Service providers: Hosting, analytics, email/SMS delivery, customer support

  • Payment & logistics partners: To process transactions and deliver orders

  • Marketing platforms: Only with your explicit consent

  • Authorities: When legally required

  • E-commerce & marketing tools: Such as Shopify, Klaviyo, Meta, or similar platforms

All third parties operate under Data Processing Agreements (DPAs) to ensure GDPR-compliant handling of your data.

INTERNATIONAL DATA TRANSFERS

Some of our service providers may be located outside the European Economic Area (EEA), including the United States.

When data is transferred internationally, we ensure appropriate safeguards are in place, such as:

  • Standard Contractual Clauses (SCCs) approved by the European Commission

  • Use of partners complying with recognised data protection frameworks

DATA SECURITY

We implement appropriate technical and organisational measures to protect your data, including:

  • SSL encryption

  • Restricted access controls

  • Secure data storage

  • Regular system monitoring and security assessments

DATA RETENTION

We retain personal data only as long as necessary for the purposes outlined in this policy:

  • Order & accounting data: Up to 7 years (for legal and tax obligations)

  • Marketing data: Until consent is withdrawn

  • Customer service communications: Up to 2 years from last interaction

  • Analytics & cookies: As defined in our Cookie Policy

YOUR RIGHTS UNDER GDPR

You have the right to:

  • Access your personal data

  • Correct inaccurate or incomplete data

  • Request deletion of your data

  • Restrict or object to data processing

  • Receive your data in a portable format

  • Withdraw consent at any time

To exercise your rights, contact us at:
📩 info.blackstonelondon@gmail.com

You also have the right to lodge a complaint with your local data protection authority.

CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time.
Any material changes will be posted on this page.

Last updated: 27 May 2025